A leading smart home automation company experiences declining sales in Europe due to underperforming device models. They urgently seek to understand the reasons behind their slumping sales and identify consumer preferences for their upcoming prototype. Jasper Colin, a market research leader, was called upon to illuminate the path forward. Find out how Jasper Colin delved deep into consumer preferences and product performance to engineer a stellar revival.
#JasperColin#MarketResearch#BusinessInsights#SmartHomeRevolution#ConsumerInsights#MarketAnalysis#ProductDevelopment#BusinessStrategy
A CPG brand faced the imperative to cultivate a brand image that resonated with Gen Z and millennial consumers, known for their emphasis on sustainability, social responsibility, and environmental consciousness.
Recognizing the significance of ethical practices in today's market, the brand sought to establish itself as a beacon of sustainability while appealing to the values-driven preferences of these influential consumer segments.
#Jaspercolin#sustainability#consumerengagement#brandimpact#cpgbrands#genz#consumerinsights#brandimage
A gluten-free snack brand faced a unique challenge: how to appeal to both gluten-free consumers and the broader market. They partnered with Jasper Colin to devise a strategic marketing approach that would bridge the gap.
We recognized the intricate nature of the challenge and conducted in-depth market research to understand the preferences and behaviors of both gluten-free and non-gluten-free consumers.
Curious to know more? Dive into our comprehensive report for an in-depth analysis of this successful marketing strategy.
#JasperColin#DatatoDecision#marketingstrategy#glutenfree#consumerengagement#marketexpansion#consumerbehavior#consumerinsights
Ever wondered about the holiday magic behind choosing the perfect Christmas gifts? It's more than just the sparkle of tinsel and jingle bells—it's a fascinating blend of psychology and budgeting. From the average spend to the last-minute rush, the holiday shopping scene is a festive frenzy! Get ready to ace your gift-giving game this holiday season! Dive into the report for the ultimate gift-giving mastery!
#Jaspercolin#holidaygifts#christmasshopping#consumerinsights#GiftGivingPsychology#holidayseason#ShoppingStrategy
Ever wondered about the secret sauce behind optimizing product distribution in the competitive world of healthy snacks?
Well, a global CPG giant did, and they turned to the maestros at Jasper Colin for some data-driven magic!
From initial awareness to that satisfying crunch of the final purchase, we've unraveled the intricate consumer journey within the organic food realm. Spoiler alert: it's anything but a straight line!
#Jaspercolin#consumerinsights#healthysnacks#retailindustry#consumerbehavior#markettrends#consumerresearch#marketresearch
